What is an UNENGAGED CONTACT?

An unengaged contact is someone who doesn’t interact with your emails or links over a period of time. For example, a contact might be considered unengaged if they: Haven’t interacted with any of your marketing emails Haven’t interacted with the last 11 or 16 emails you’ve sent them Haven’t opened an email or clicked a link […]

Email errors: 505 permanent failure for one or more recipients

You sent an important email and you got an error – it FAILED. With security always at the top of mind for email providers (Gmail, Yahoo, etc.) there are an ever changing number of rules to follow to make sure your email gets delivered. Here’s one instance: 505 permanent failure for one or more recipients […]