Click rate vs. Click-Thru rate – Explained
The ultimate question today: Click rate vs. Click-Thru rate – which is best to measure effectiveness of your email campaign? Click Rate and Click-Through Rate (CTR) are metrics used to measure user engagement in online campaigns, but they differ in focus and application: 1. Click Rate: The total number of clicks on a specific item […]
What is an UNENGAGED CONTACT?
An unengaged contact is someone who doesn’t interact with your emails or links over a period of time. For example, a contact might be considered unengaged if they: Haven’t interacted with any of your marketing emails Haven’t interacted with the last 11 or 16 emails you’ve sent them Haven’t opened an email or clicked a link […]
How do I get rid of ads on my YouTube videos?
You can turn off ads on your YouTube channel, but the specific steps can vary depending on whether you are using YouTube’s monetization (ad display for money) features. Here’s how you can do it: If You’re Making Money from YouTube Ads: Head to YouTube Studio. On the left, click ‘Monetization’. Go to the ‘Ads’ tab. […]
Email errors: 505 permanent failure for one or more recipients
You sent an important email and you got an error – it FAILED. With security always at the top of mind for email providers (Gmail, Yahoo, etc.) there are an ever changing number of rules to follow to make sure your email gets delivered. Here’s one instance: 505 permanent failure for one or more recipients […]