What is an UNENGAGED CONTACT?

Unengaged Contacts Hurt Your Email Engagement. This Image Explains How Engagement Works.

An unengaged contact is someone who doesn’t interact with your emails or links over a period of time. For example, a contact might be considered unengaged if they: Haven’t interacted with any of your marketing emails Haven’t interacted with the last 11 or 16 emails you’ve sent them Haven’t opened an email or clicked a link […]

What is a Small Business Marketing Plan?

Small Business Marketing Plan

Do You Have a Small Business Marketing Plan? You should! Every business should have one, small or large and it doesn’t have to be super complicated. So, how do you begin? Start with research If you’re here, it is possible that you have already begun researching, and that’s why you’re reading this article. If that’s the […]

Top 4 Tips and Tricks for Small Business Organization

Small Business Organization

Owning a business can be stressful. There is so much to do, so much to learn, that it can be easy to start to drown in all of it. What can you do to help keep your head above the water? There are a few Tips and tricks for small business organization that you can […]